the best giftcode use case is actually for returning customers and/or as some kind of compensation if customers are not totally happy with an order, it took too long or whatever reason. cases in which a reship is too much but you still want to make up for any inconvenience for example. giftcodes can be limited to certin timeframes and/or uses. if a customer uses the same code 10 times and it all goes to the same address its easy to prevent and if the customer really gets 10 different drops and jump through hoops to get this promotion well then so it'll be. Its not fair for other customers but since I issued 10 codes it doesn't make a difference to me. Another example: I want to offer 30% OFF - all powders up to 10g - all pills up to 500 - all solutions up to 10 bottles only on monopoly for lets say a month in order to generate some traffic. now I could change prices for that month of course but it always takes time to do so especially if you have a lot of listings and if you plan to offer promotions every week or so. a giftcode that could be generated for unlimited use and valid for one month 1 month would be a few clicks. even better if we could limit it to certain amounts since margins are getting a lot smaller on bulk orders. not to forget the promotional use of giftcodes. they can be given out on other platforms as kind of a marketing strategy. I would like to send out giftcodes for monopoly to customers of our private shop when they place an order.

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"if a customer uses the same code 10 times and it all goes to the same address its easy to prevent (abuse) --for us the vendors. we could just refund/reject the order or accept and fulfill like you mentioned. to be honest I wouldn't care if people reuse codes within the timeframe if it is a promotional offer. 'compensation' giftcodes should be limited of course. maybe I am just a little tired but I can't see how people would abuse the system. they could take advantage of course but when I create an unlimited giftcode I do it because I want people to use it in the first place disregarding how often they do as long as they do it within a certain timeframe. I don't know why I would reject an order paid with a giftcode. Any discount is already calculated and I won't have any losses even if someone places 10 orders with a code. its still profit in my books. at least I can't think of any abuse scenario which puts me out of money somehow but of course that would by 100% my issue to deal with if it happens. I wouldn't expect you guys to play the nanny. I am happy with 'Use based' and/or 'Time based' and in the end vendors don't have to use it right? For me personally it would be a great marketing feature. cant speak for others.